But at his best heвЂ™s fired up and talking shit like a shirtless guy at a house party, like when he raps, вЂњArmy fatigue Bape boxes for the league/ No ghetto barrettes and weaves down to the sleeve for the fees,вЂќ swapping four-bar verses with a mellowed-out Domo Genesis on the albumвЂ™s first song, вЂњBitches.вЂќ Domo doesnвЂ™t often expand his subject matter beyond his weed and his rapping ability, but on вЂњSam (Is Dead)вЂќ he reflects on growing up despite his mistakes and his fatherвЂ™s failures through a cloud of wake-n-bake smoke, in the vein of AZ on вЂњLifeвЂ™s A Bitch.вЂќ ItвЂ™s one of the best verses on the tape. Hodgy Beats appears on 10 of the 18 tracks, and not all of his verses are keepers. These tracks are stupid fun, like cutting high school to hole up with junk food in a friendвЂ™s living room. Plenty of reviews dismissed the songs as Waka Flocka parodies, but I donвЂ™t think thereвЂ™s anything parodic there at all itвЂ™s clear that everyone involved is really into Flockaveli, and who wasnвЂ™t back then? Tyler even shouts out Brick Squad on вЂњHcapd.вЂќ Beyond Lex Luger worship, the beats dabble in G-funk whistles, Memphis horns, trap hi-hats, and RZA-like piano stabs. The bulk of the album is mosh-pit music in вЂњkill people, burn shit, fuck schoolвЂќ mode, foregrounding the groupвЂ™s rappers and aggro beats from Tyler and Left Brain. It sums up the Odd Future phenomenon in all its extremes, a collective of talented friends messing around and creating together in the eye of a music industry hurricane.

2, released 10 years ago this weekend, was the groupвЂ™s grand statement, a major label album that sounds as petulant and grimy as their lo-fi 2008 debut recorded in SydвЂ™s home studio. Despite these projectsвЂ™ muted impacts, the media circus surrounding the group continued into 2012 every shocking lyric, new collaboration, antagonistic interview, and raucous live show was well documented by a relatively thriving music media - including this very site.

A year after Odd Future hit the cover of Billboard, the music industry was ready for these chucklehead kids to grow up and make some damn money already: A March 2012 Guardian story noted that the group had parlayed their initial Tumblr fandom into tours, VMAs, and pop-up shops, вЂњbut not, as yet, into actually selling many records.вЂќ After releasing his second album Goblin through famed London indie XL Recordings, leader Tyler, The Creator stocked Sony imprint Odd Future Records with a few minor projects, including EPs by Mike G and Hodgy Beats and the debut by nascent R&B side project the Internet.

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